Nouveau Luxury Home Buyers: Instapreneurs
by Roberta Murphy Who are these young and ultra-affluent buyers of homes in Rancho Santa Fe, Palm Beach, La Jolla, Aspen and Manhattan? Robert Frank, in his best-seller Richistan, calls them instapreneurs (didn’t he coin the term?). These are the new titans in technologies, who have benefited from a rise in financial speculation and governments that support free trade and wealth. Instapreneurs are not plodders when it comes to accumulating…